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Saturday, April 4, 2015

Applying SEO Basics on Networking Saturday 53

Applying SEO Basics on Networking Saturday 53



In this networking party, you can list multiple sites, any social media; blogs, shops, FB pages etc.  It runs all week long, so get some great information on network marketing, social network, and business and at the same time promote yourself.



At the end of this post you will find a button where you will be able to link all of your social networking, shops, and blogs.  Please scroll all the way down for this great opportunity.  It looks like this  >>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>

InLinkz Networking Button

Unfortunately I have not been able to locate the post that I wanted to reference since it was specific to Etsy so I will have to rely on my memory.  I also like to give you the link so you can read it yourself so if I find it I will share in the future.
https://www.etsy.com/listing/193302651

In her post she said that our title should never lead with the same words even if we are listing multiple items that are very similar. This is because that the SEO robot will look at it as the same item and skip it.  For me this is huge because all of my item title started with "Antique Postcard.... or Vintage Postcard ...."  This is one of the reasons it it taking me so long to update everything.  What she is saying to do is list at as "Victorian Lady in Merry Widow... Vintage Postcard" and then do not start a title with Victorian Lady again.




I also read that you need to have the same exact wording from your title in the body of your description as the first sentence.  This was also something I wasn't doing because I had a format that gave just the facts: size, type, Artist, publisher etc. it never had been a written description in story format.  I didn't want to change this so I have been simply copying the title into the body and then adding my details.  I am not sure if this is helping but it certainly could not hurt. 

The third take away from her post was that the tags need to be the same words used in your title in the same sequence.  So if I have a title "Victorian Woman in Merry Widow Hat.... Vintage Postcard"  My first tags should be: "Victorian Woman" "Merry Widow Hat" "...." "Vintage Postcard" then the tags left can be used for further description in this case something like "postcard" "ephemera" etc.

The last take away for me was to always use google's Adword to check the search rank for my words.  She said not to assume that the one that makes sense will be the most searched.  So true; I had "Antique Postcards....." in all of my titles (at the beginning) when in fact it is a very low ranking search, while "Vintage Postcards" is a very high ranking search and while it doesn't describe the age accurately that is the one that will bring me the most people.

I will be back next week with some more great tips while I read, study and experiment with my own SEO's.  

Have a very blessed and prosperous week my friends.  :)

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Rule Free Networking:

Post any of your family friendly sites including social media (blogs, shops, FB, etc.)  What ever sites you would like to share. (multiple sites are OK)  No obligation here.

Please help promote this post using your social network.  Here is an easy one:


7 comments:

Dianes Dangles said...

Thank you for the link up and for the SEO information, I agree with the titles being different for each similar items.

But, I read somewhere that it is sufficient to have some of the words of the title inserted into the first sentence of the description, but doesn't have to be exactly the same.

Anyways, the one thing in common that I read everywhere is that item descriptions should be detailed; but, then I see a lot of sellers that do well and their descriptions are scant. So, I try to make my descriptions somewhat detailed but not too much since I am not that much of a creative writer anyways.

I now have three new selling venues in addition to my two Artfire shops, so I just added my blogs to this link up. My blog has all my links to my different social and selling venues.

ShadowDogDesigns said...

Thank you for hosting this, Colleen, each week. Wish I was better at remembering to post here.

I agree with Diane. From what I've read, the first sentence does not have to be exactly the same as the title. You need to have all the major key words in the first 2-3 sentences. Google likes "natural" language so stuffing the first sentence can be unwieldly. Also google does go deep into a description so having those key words show up again here and there in the next paragraph or two will help. Just so long as they are used naturally.

Butterfly In The Attic said...

I know what you are meaning by " Natural Language" so now I am wondering if I need to change everything on my post to read more like a story or if as long as I have little dialog within the post I will be alright. I hate hiding the facts within a bunch of words because how I set mine up really gives people looking for old postcards, books etc the information they want in the most concise way.

Thanks for your input Diane and Kathrine
Have a blessed day

Butterfly In The Attic said...

I know what you are meaning by " Natural Language" so now I am wondering if I need to change everything on my post to read more like a story or if as long as I have little dialog within the post I will be alright. I hate hiding the facts within a bunch of words because how I set mine up really gives people looking for old postcards, books etc the information they want in the most concise way.

Thanks for your input Diane and Kathrine
Have a blessed day

TheTwistedRedhead said...

Thanks for the invite, Colleen. I swear, my head starts to spin trying to remember the 'shoulds' and 'should-nots' of description writing. It needs to appeal to buyers, but google also needs to do its crawly thing. The rules seem to change at the drop of a hat, and advice differs, depending on who you're reading!

I think you've covered a few basics, though, that everyone seems to agree on (sort of...) :)

ShadowDogDesigns said...

Colleen, you can get your facts in your descriptions using "natural language" just fine. Google changed the rules for more natural language because so many people were key word stuffing (kind of like Etsy titles). If your first 2-3 sentences in your description have your key words and read well, you will be good to go. That is, until google changes the rules again - LOL!

Butterfly In The Attic said...

Thanks for the clarification. I guess I will have to be more "natural" because I have gotten a bit lazy about just stating the facts and not much else.

I haven't really seen much improvement on my Etsy sites though since working with it. On my blog I have seen a big improvement. Not sure why the difference.